Steven Pope
CEO and Founder
My Amazon Guy (MAG) is a leading Amazon agency. Founded by industry veteran Steven Pope, MAG is a $20M powerhouse dedicated to seller success.
We understand the Amazon marketplace challenges and have developed proven growth-accelerating solutions.

As featured in:








Sharing His Amazon Expertise
Steven Pope, a former TV reporter turned marketing expert, has mastered the art of simplifying complex Amazon strategies.
His ability to transform intricate concepts into actionable steps has helped numerous businesses achieve exponential growth on the platform.
With a proven track record of success for both large corporations and small startups, Pope’s expertise is unparalleled. His extensive knowledge, coupled with over 2 million YouTube views and widespread media coverage, solidifies his status as a leading authority in Amazon marketing.

Steven Pope’s Origin Story
Steven Pope’s career path was diverse and multifaceted before he focused on Amazon. He began as an investigative reporter, covering news stories that impacted communities.
Steven’s passion for problem-solving led him to transition into digital marketing, where he excelled in transforming data into tangible business growth for various industries, from telecom to e-commerce.
Throughout his career, a consistent thread has been his dedication to education and mentorship, evident in his roles as both a chess instructor and a team leader in the marketing space.
6 Years and Still Growing
In 2018, Steven founded My Amazon Guy from the basement of his home. Within the first week, the company secured its initial client and expanded its team. By the end of the quarter, MAG was generating $30,000 in monthly revenue.
He launched a YouTube channel and introduced My Walmart Guy. The following year, My Refund Guy was introduced, followed by the launch of the MAG podcast in 2020.
Rapid growth ensued, with MAG expanding to a 100-person remote team across 10 countries by 2021. The company tripled its workforce in 2022, launching the MAG School and securing a spot on the Inc. 5000 list.
Through acquisitions, summits, and new service offerings in 2023, MAG continued its trajectory of success, creating over 500 jobs and a significant positive impact on the local economy in 2024.

Steven has shared his expertise in countless interviews and news features. Gain inspiration and valuable insights for your e-commerce success.
Steven talks about selling on Amazon in a shifting landscape and addresses the future of the platform, learning from failures, and the characteristics of successful Amazon sellers.
Amazon doubles its max base salary to $350,000 to hire and retain talent – Fox News Radio asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss on Need to Know.
Steven Pope shares his journey of starting the agency after being laid off from a well-paying job, leading to self-reflection on personal growth and prosperity.
In an interview with NewsNation, Steven Pope forecasted a 20% increase in Amazon prices.
Explore fascinating insights about Amazon and controversies that Steven Pope shares in his dynamic interview with Adam Heist.
Supercharge your Amazon sales with Steven Pope’s expert guide on creating a high-converting sales funnel.
Articles

Trump’s Tariffs Tanking Your Profits? How to Offset Tariff Costs on Amazon Sales Before It’s Too Late
If tariffs are punching holes in your profits, it’s time to stop whining and start learning how to offset tariff

Supercharge Sales by Combining Amazon DSP Advertising with PPC
Amazon DSP advertising targets the buyers you missed and keeps your brand in front of shoppers everywhere. Amazon sellers who’ve

How to Sell eBooks on Amazon: 10 Tips to Make Money from Selling eBooks
Are you a writer wondering how to sell eBooks on Amazon and make money from your work? Then let us

Amazon Agency Marketing Strategies: What the Pros Know That You Don’t
If you think going solo on Amazon will get you far, think again. These Amazon agency marketing strategies are the

Sourcing Beyond China: How Supply Chain Diversification Can Boost Your Amazon SEO
Meet our contributing author from Zignify, a global product sourcing company specializing in sourcing beyond China. With a strong presence

Why Sellers Keep Falling for These Amazon PPC Pitfalls (And How to Stop)
Amazon PPC pitfalls are the silent budget drainers—uncover the mistakes costing sellers thousands and learn to outsmart them before your

Skyrocket Amazon PPC Success from Monthly Holidays Now!
Amazon PPC success from monthly holidays isn’t rocket science—it’s just smart selling. Yet, so many sellers ignore it. You’re running

Strategic Amazon Competitor Analysis: The Complete Guide to Conquer the Competition
Selling on Amazon is a competitive game, and if you don’t keep an eye on your rivals, you risk falling

Stop Burning Money: 7 Key Metrics to Monitor Amazon PPC Campaigns Like a Pro
If you don’t monitor Amazon PPC campaigns properly, you’re basically burning cash. You launch your campaigns expecting great results, but