Find out the story behind Optimal Workshop’s NZ$10m investment πŸš€Β  Β Read More

1P – Vendor Central
3P – Seller Central
3PL – 3rd Party Logistics
ACOS – Advertising Cost of Sales (ad spend / ad revenue)
ACPC – Average Cost Per Click
ASIN – Amazon Standard Identification Number
BSR – Best Sellers Rank
BTB (B2B) – Business to Business
CB – Chargeback
CC – Customs Clearance
CF – Fulfillment Center
CLR – Category Listings Report
COA – Cost Per Action ( Spend/Total Units Sold)
COGS – Cost of Goods Sold
CPC – Cost Per Click
CTA – Call to Action
CTR – Click Through Rate ( Click + Impressions = CTR)
DS – Dropshipping
DSP – Video Ads are powered by Amazon DSP (& Display ads)
DTC – Direct to Consumer
DCM- Display Child Model
DPM- Display Parent Model
EAN – European Article Number
EFN – European Fulfillment Network
ETC – Estimated Time of Completion
FBA – Fulfillment By Amazon
FBM – Fulfillment By Merchant
FC – Fulfillment Center
FFP – Frustration Free Packaging
FNSKU – Fulfillment Network Stock Keeping Unit
GS1 – Global System of Supply Chain Standards
GTIN – General Trade Item Number
IPI – Inventory Performance Index
KPI – Key Performance Indicator
MAP – Minimum Advertised Price

MCE – Manage Customer Engagement

MFN – Merchant Fulfilled Network
MKL – Master Keyword List
MoM – Month over Month
MSDS – Material Safety Data Sheet
MWS – Marketplace Web Services
NARF – North American Remote Fulfillment
OA – Online Arbitrage
OOS – Out of Stock
OTC – Over-The Counter
OTP – One-Time Password
PDP – Product Detail Page
PL – Private Label
PO – Purchase Order
POC – Point of Contact
PPC – Pay-Per-Click
RA – Retail Arbitrage
ROAS – Return on Advertising Spend – Total Sales / Total ad Spend
SAS – Strategic Account Services
SB – Sponsored Brands (advertising)
SC – Seller Central
SD – Sponsored Display (advertising)
SDS – Safety Data Sheet
SEO – Search Engine Optimizations
SKU – Stock Keeping Unit
SOP – Standard Operating Procedures
SP – Sponsored Products (advertising)
TACOS – Total Advertising Cost Of Sales (ad spend / total revenue x 100)
UPC – Universal Product Code
USPTO – United States Patent & Trademark Office
VA – Virtual Assistant
VC – Vendor Central
WFS – Walmart Fulfillment Services
WL – White Label
WPI – Wholesale Product Investments Spreadsheet
WS – Wholesale
YoY – Year over Year

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