Amazon Brand Name Change

Have you tried updating the brand name for your listing yourself? Watch several how-to videos too but still did not find any success?

My Amazon Guy now offers a service where we can handle the work for you!

  • Gain access to brand building tools if brand name doesn’t match brand registry
    •  Includes: A+ Content, Brand Storefronts, Virtual Bundles, Amazon Live & More
  • Gain access to exclusive Sponsored Brand advertising, which includes the popular video ads
  • Protect your product listing information from other sellers

Pricing: $1000 for up to 10 ASINs & $2000 for 30 ASINs.

Our Brand Name Change Service Consists of:

Pricing: $1000 for up to 10 ASINs & $2000 for 30 ASINs.
*If we don’t succeed, we reimburse $500.

Frequently Asked Questions

So What If My Brand Doesn’t Match My Brand Registered Brand Name?

  • If your brand name on your listing does not match the brand name you have registered for, Amazon will not recognize your listing to be a part of your brand. Meaning that you are missing out on the benefits that you’ve actually signed up for!
Is Our Service Guaranteed to Work?
  • We do not offer a warranty, due to not being able to control Amazon’s response. But we average a 95% success rate and have a very public reputation to uphold. We would not offer this service if we were not confident we could do it. However, we reimburse $500 in cases where we are not successful.

How long does it take to change a brand name on Amazon?

  • Easier cases can be completed within 7 days. We pledge 10-30 days as a serivce level agreement. 

Are there any risks involved in changing a brand name?

  • Minimal. If there is a parentage involved, the parentage must be rebuilt and reviews may not recombine. But no reviews are ever lost. FBA inventory is untouched. And we’ve never seen push back from Amazon on a successful brand name change. Amazon’s public policies and copy paste support tickets claim you can’t change a brand name but this is simply not true.

Scope for project is limited to one marketplace (such as USA)

brand name change amazon

Why Hire My Amazon Guy?

No longer do you have to face the confusing and often frustrating process on Amazon alone. My Amazon Guy has years of knowledge and experience behind us regarding brand name updates and many other catalog issues with Amazon. We know what Amazon needs in order to get your changes to be made. My Amazon Guy has you covered!

Protect Your Brand

Gain Access to Brand Building Tools

Opportunity to Create Sponsored Brand Campaigns

"Wow, I've been stressing about this issue for the last 2 months and you were able to do it in a short amount of time, I really appreciate it. You guys are the shit hahaha and I'll definitely refer all my FBA colleagues to your team."
Mamba Wyn
"Did a really good job"
Liang W.
Amazon Seller
"Just wanted to say thank you very much for a job well done 😊"
Uzi O.

Get Your Brand Name Updated Today

$1000 for up to 10 ASINs & $2000 for 30 ASINs

*If we don’t succeed, we reimburse $500.

Our Brand Name Change Service Includes:

Brand Name Change FAQs

A brand name change is the process of changing the brand node on your product from one to another.

There is no impact to your listing. *Brand store needs to be build so brand name links to brand store.

In usual conditions there are zero impact to sales during the brand name change process.

There is zero impact to ads. Ads are done on the SKU level. It has nothing to do with brand. However, Brand ads “could” be slightly affected and may need to be set up again. This work is out of scope but is likely not needed. There will be no issues with Sponsored Products ads.

3-30 days. Big range. There are tons of variables when it comes to Amazon Brand Name Changes.

There is zero impact. This is a data point and not a logistics issue.

No, but if we fail we’ll refund $500 after 30 days. Changing the brand attribute does not require you to update anything else, including images. I would be proactive with a brand name change, not reactive. 

Scroll to top