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Amazon Seller Central Agency Services

Mobilizing Your Success

Are you ready to take your Amazon sales to the next level?

Let My Amazon Guy be your guide to success on the world's largest online marketplace.

As an Amazon Seller Central Agency, My Amazon Guy provides a comprehensive suite of services tailored to enhance your Amazon business. From catalog management to advertising and troubleshooting, our expert team is dedicated to helping you succeed on the Amazon platform.

Amazon Seller Central Agency

00:00 Why Hire My Amazon Guy

00:08 How to pick the right Amazon agency

00:35 Three reasons you should hire My Amazon Guy

00:55 The My Amazon Guy process

01:33 My Amazon Guy shares trade secrets

02:06 My Amazon Guy is cutting edge

02:23 The next step

Amazon Seller Central Agency Services: Full Service Management

My Amazon Guy’s Full Service Management is your one-stop solution to dominate every aspect of the platform and explode your market share. We go beyond just paid ads, focusing on synergizing crucial pillars for Amazon sales boost like:

Boost Rankings & Conversions

  • Best-in-class SEO: See dramatic search improvements in 90 days.
  • Compelling Design: Enhanced Brand Content & graphics that convert.
  • Expert Merchandising: Optimized listings & attributes for maximum visibility.
  • Main Image CTR Hack: Proven techniques to attract more clicks.

Conquer Catalog Challenges

  • Troubleshooting: We fix any catalog issues holding you back.
  • Shipping & Inventory: Strategic plans for smooth FBA fulfillment & cost savings.
  • Copywriting: SEO-rich content to boost organic ranking and credibility.

Manage Everything, Stress-Free

  • Platform Management: We handle the day-to-day of your Amazon presence.
  • Social Media: Curated posts to reach new potential customers.
  • Reporting & Monitoring: Insights & alerts for informed decision-making.

Ideal for

  • Busy sellers: Delegate everything and focus on growing your business.
  • Multi-product brands: Elevate your entire catalog for consistent growth.
  • New sellers: Get expert guidance from the start and avoid costly mistakes

Amazon Seller Central Agency Services: Amazon Account Audit

Feeling lost in the Amazon maze? Don’t guess at what’s holding you back. Get a full picture with an account audit from My Amazon Guy Amazon Seller Central Agency.

Amazon Seller Central Agency Account Audit

Uncover Hidden Strengths & Weaknesses

  • Compare to competitors: Benchmark your performance across key areas.
  • Advertising: Scrutinize campaigns, structure, and bidding for efficiency.
  • SEO: Dive into indexing, ranking, and optimization opportunities.
  • Product Listings: Analyze merchandising, design, and conversion potential.
  • Brand Registry: Ensure proper setup and leverage its benefits.
  • Account Health: Identify and address any red flags.
  • Growth Areas: Chart a clear path to unlock your full potential.
  • Logistics & IPI: Assess fulfillment efficiency and prevent score issues.
  • Social Posts & Customer Service: Optimize engagement and reputation.
  • International Expansion: Explore strategic expansion opportunities.

More than just data

  • High-quality, efficient analysis: Get actionable insights, not just numbers.
  • Personalized 75-point breakdown: Focus on what matters most to your business.
  • Impact assessment: Understand the potential ROI of each recommendation.
  • Years of expertise: Leverage our proven Amazon know-how for Amazon sales boost.

Ideal for

  • Stalled sellers: Break through plateaus and accelerate growth.
  • New sellers: Avoid costly mistakes and get on the right track.
  • Multi-product brands: Ensure consistent performance across your catalog.

Amazon Seller Central Agency Services: Advertising

Amazon PPC is crucial, but navigating it can be a shark-infested sea. My Amazon Guy Amazon Marketing Agency dives in with expert solutions to propel your traffic and sales.

Keyword Research

Uncover the most profitable keywords for your products. Spy on their strategies and use them to your advantage. Boost visibility with strategic keyword integration.

Ad Campaigns

Reach different customer groups with targeted campaigns. From Sponsored Products to Display & Video, we do it all. Leverage macros and automation for faster, smarter optimization.

Reduce ACOS

We take the wheel, freeing you to focus on growth. Lower ad costs, maximize your return on investment. Stay informed and track your progress with clear data.

Ideal For

Busy sellers: Delegate ads and watch sales soar. Newbie navigators: Avoid costly mistakes, get expert guidance from the start. Stalled sellers: Break through plateaus and reignite growth.

Amazon Seller Central Agency Advertising

Amazon Seller Central Agency Services: Search Terms Optimization

Organic ranking is crucial, but navigating the complex search algorithm can be baffling. The 4-phase SEO plan of My Amazon Guy Amazon Seller Central Agency deciphers the code, propelling you to top rankings and explosive sales:

Phase 1: Keyword Excavation

  • Unearth hidden gems: Discover the most profitable keywords your target audience craves.
  • Competitor spyglass: Learn from your rivals’ strategies and outsmart them in the search race.
  • Sustainable climb: Build organic visibility for long-term dominance, not quick fixes.
  • Attract more clicks: Increased product visibility means more potential customers discover you.

Phase 2: Content Craft

  • Keyword infusion: Strategically integrate keywords into your titles & descriptions for higher ranking.
  • “Pink” power-up: Leverage hidden indexing opportunities to maximize visibility.
  • Compelling copywriting: Craft product descriptions that resonate with buyers and convert clicks into Amazon sales boost.

Phase 3: Strike Zone Targeting

  • Laser-focused precision: Select the perfect keywords with high search volume and low competition.
  • Organic growth engine: Climb the rankings ladder and dominate relevant searches.
  • Increased visibility explosion: Get seen by more potential buyers and boost your click-through rate.

Phase 4: Market Share Mastery

  • Unlock hidden potential: Analyze Amazon’s search query report to identify top-ranking keywords.
  • Exact match advantage: Integrate these high-value keywords into your SEO strategy for maximum impact.
  • Niche domination: Increase market share for key terms and leave the competition in the dust.

Who needs this SEO superpower?

  • New sellers: Get a strong foundation for sustainable growth.
  • Stalled sellers: Break through plateaus and reignite your sales engine.
  • Multi-product brands: Ensure consistent visibility across your entire catalog.

Amazon Seller Central Agency Services: Listing Optimization

Frustrated by low clicks and conversions? You’re not alone. My Amazon Guy’s Listing Optimization is your lifeline to explosive Amazon sales boost:

Revamp Your Product Pages
  • Front-end facelift: Optimize titles, bullets, descriptions, and photos for maximum impact.
  • Keyword excavation: Uncover hidden gems that drive traffic and sales.
  • Infographic power: Engage buyers with informative, eye-catching visuals.
Dominate Search Results
  • Laser-focused targeting: Integrate high-performing keywords for better ranking and visibility.
  • Back-end boost: Optimize hidden search terms for an extra edge.
  • Competitor intel: Learn from your rivals’ successes and avoid their mistakes.
Benefits You Can't Ignore
  • Compelling copy: Titles, bullets, and descriptions that scream “buy me!”
  • More clicks, more sales: Attract potential buyers and convert them into customers.
  • Infographic edge: Stand out from the crowd with visually engaging content.
  • Best practices applied: Leverage Amazon’s expertise to maximize success.
Who needs this listing magic?
  • New sellers: Get your listings off to a flying start.
  • Stalled sellers: Break through plateaus and reignite growth.
  • Multi-product brands: Ensure consistent performance across your entire catalog.
  •  

Amazon Seller Central Agency Services: Brand Name Change

Struggling to change your Amazon brand name? Drowning in confusing instructions and frustrating roadblocks? It’s time to call in the experts. This brand name change service from My Amazon Guy Amazon Seller Central Agency cuts through the chaos, unlocking powerful tools and boosted sales:

Unlock Essential Brand-Building

  • No more mismatches: Ensure your brand name aligns with your Brand Registry, giving you access to powerful tools like A+ Content and Brand Storefronts.
  • Exclusive advertising options: Leverage Sponsored Brand ads, including video ads, to reach more potential buyers and tell your brand story.
  • Product protection: Shield your listings from unauthorized sellers and maintain complete control over your brand identity.

Who needs this brand rescue?

  • New sellers: Launch with a strong, consistent brand presence from the start.
  • Established brands: Reclaim control and unlock full access to Amazon’s brand-building features.
  • Multi-product brands: Ensure consistent branding across your entire catalog with the help of an Amazon Marketing Agency.

Amazon Seller Central Agency Services: UPC to GS1 Barcode Change

Panicking over Amazon listing removals due to missing GS1 barcodes? Don’t let technical glitches derail your sales. The UPC to GS1 Barcode Change Service from our Amazon Seller Central Agency guarantees compliance and peace of mind:

Protect Your Listings from Removal

  • Amazon’s new policy: Ensure your listings stay live by complying with their mandatory GS1 barcode requirement.
  • No more error messages: Eliminate frustrating notifications and focus on growing your business.
  • Guaranteed success or your money back: We stand behind our expertise, so you can relax knowing your listings are safe.

Who needs this barcode rescue?

  • Any seller impacted by the new policy: Avoid getting caught off guard and protect your valuable listings.
  • Brands transitioning to GS1 barcodes: Get expert guidance from an Amazon Marketing Agency for a smooth and painless switch.
  • Sellers facing listing removals: Get back on track quickly and minimize sales disruptions.

Amazon Seller Central Agency Services: Design

Amazon Seller Central Agency Design

Tired of listings that blend into the background? Don’t let your amazing products get lost in the Amazon jungle. The design solutions from our Amazon Seller Central Agency are your secret weapon to stand out, engage buyers, and skyrocket sales:

Boost Brand Appeal with A+ Content

  • Professionally crafted content: Grab attention and increase conversion rates with visually stunning designs.
  • SEO power: Rank higher in searches thanks to strategic keyword integration.
  • Engaging storytelling: Showcase your brand story and build deeper connections with customers.

Who needs this A+ advantage?

  • New sellers: Make a powerful first impression and accelerate growth.
  • Stalled sellers: Break through plateaus and reignite your brand story.
  • Multi-product brands: Ensure consistent brand identity and engagement across your catalog.

Brand Storefront: Your Own Amazon Oasis

  • Dedicated brand space: Showcase your entire product collection and guide customers to hidden gems.
  • Brand identity boost: Maintain control of your brand image and stand out from competitors.
  • Traffic insights: Track store performance and optimize your strategy for maximum impact.

Product Photos that Speak Louder than Words

  • Basic to Premium packages: Choose the perfect fit for your needs, from 5 essential images to fully custom designs.
  • High-quality graphics: Captivate potential buyers with crystal-clear, zoomable visuals.
  • Lifestyle shots & infographics: Engage customers and highlight product benefits in eye-catching ways.
  • Main Image CTR Upgrade: Attract more clicks with professional editing and optimization.

Who needs this visual power?

  • Any seller: Maximize the impact of your product photos, regardless of budget.
  • Brands with unique stories: Showcase your products in context and connect with buyers on a deeper level.
  • Sellers struggling with low clicks: Get more eyes on your listings and boost conversions.

Amazon Seller Central Agency Services: Suspensions

Seller Central suspension got you sweating? Don’t panic! The account reinstatement service of our Amazon Seller Central Agency is your lifeline back to selling:

Get Back Online, Fast

  • Wide range of suspensions tackled: Order defects, copyright issues, and more – we handle them all.
  • Tiered pricing for your needs: Choose the right package based on your suspension type.
  • Unwavering dedication: We work tirelessly until your account is back up and running.

Benefits Beyond Compare

  • Expert evaluation and research: Identify the root cause and craft a targeted solution.
  • Personalized plan of action: Address Amazon’s specific concerns and increase your success rate.
  • Experience on your side: Leverage our proven track record for fast resolutions (70% in 72 hours!).

Who needs this rescue mission?

  • Any suspended seller: Get back on track quickly and minimize sales disruptions.
  • Brands facing complex issues: Navigate intricate legal or product authenticity concerns with confidence.
  • Sellers facing multiple account suspensions: Get expert guidance for a comprehensive solution to achieve Amazon sales boost.

Amazon Seller Central Agency Services: Trademark Registration

Worried about hijackers stealing your hard-earned success? A registered trademark is your armor against attacks, unlocking powerful tools to dominate your niche. This Trademark Registration Service of our Amazon Marketing Agency is your key to peace of mind and explosive growth:

Trademark: Your Brand’s Secret Weapon

  • Brand Registry access: Unlock exclusive features like A+ Content, Brand Storefronts, and video ads to showcase your brand story and Amazon sales boost.
  • Enhanced brand control: Take charge of your listings, protect your brand identity, and remove unauthorized sellers.
  • Powerful anti-hijacking: Deter counterfeiters and shield your products from malicious attacks.

Who needs this brand protection?

  • New sellers: Build a strong foundation from the start and avoid costly trademark issues.
  • Established brands: Safeguard your reputation and ensure consistent brand experience across Amazon.
  • Multi-product sellers: Protect your entire catalog and gain an edge over competitors.
Amazon Seller Central Agency Trademark

Amazon Seller Central Agency Services: My Refund Guy

Leaving money on the table with Amazon? Lost packages, damaged items, and mishandled returns can eat into your profits. My Refund Guy recovers these funds, putting real cash back in your pocket!

  • First $500 recovered is FREE! Start enjoying this service with zero risk.
  • No upfront cost: Only pay a 25% commission on recovered funds – it’s like finding free money!
  • Fast results: Get your money back within 2 weeks!
  • Did you know 99% of sellers miss out on owed funds?
  • Common issues: Lost packages, damaged items, mishandled returns, and more.
  • Impact: These issues hurt your bottom line and hinder growth.
  • We handle the claims process: No need to fight Amazon yourself.
  • Expertise in FBA issues: We know how to navigate Amazon’s policies.
  • No win, no fee: Only pay when we succeed!
  •  
  • Any Amazon seller: Every seller faces potential recovery situations.
  • High-volume sellers: Maximize your profitability by recovering even small losses.
  • Sellers dealing with FBA issues: Get expert help navigating complex claims.

 

Amazon Seller Central Agency Services: Coaching Call

Our Amazon Seller Central Agency offers Coaching Calls, which puts you in direct contact with our renowned experts, giving you the advantage you need to thrive.

Direct Access to Amazon Gurus

Learn from Steven Pope or in-house specialists - proven Amazon veterans. Get tailored advice specific to your challenges and goals. Gain powerful strategies based on years of real-world experience.

Who needs this insider edge?

New sellers: Get a solid foundation and avoid costly mistakes from the start. Stalled sellers: Break through plateaus and reignite your growth. Established sellers: Optimize your performance and reach new heights

Amazon Seller Central Agency Services: Vendor Central Full Service

Ready to take your Amazon game to the next level? Vendor Central unlocks powerful benefits, but navigating its complexities can be daunting. Our Amazon Seller Central Agency is your trusted guide to unlocking success and maximizing profits:

Vendor Central: Your Gateway to GrowthTitle One
  • Sell directly to Amazon: Reach millions of engaged buyers and benefit from Amazon's fulfillment expertise.
  • Enhanced brand control: Manage your listings meticulously and showcase your brand story with A+ Content.
  • Powerful advertising options: Drive targeted traffic and boost sales with exclusive Vendor Central advertising strategies.
Don't do it alone.

My Amazon Guy's expert team has the knowledge and experience to handle every aspect of Vendor Central, from content optimization to dispute management. We offer a comprehensive suite of services for  achieving Amazon sales boost including:

  • Content creation and management: A+ Content, titles, descriptions, and more.
  • Operational support: Chargebacks, open statements, cases, reports, and direct fulfillment setup.
  • Brand building: Vendor Central Brand Store creation and management.
  • Compliance assistance: Ensure smooth sailing with document filing and catalog management.
  • Marketing and promotions: Coupon and promotion setup, Vine program initiation, and AB testing.
  • Advertising expertise: VC PPC management for targeted reach and ROI.
  • Transition support: Seamless transfer from Seller Central to Vendor Central.
Who needs this VIP access?
  • Aspiring sellers: Learn how to qualify for Vendor Central and set yourself up for success.
  • Current sellers: Optimize your performance, navigate complexities, and maximize your VC experience.
  • Struggling sellers: Get back on track with expert guidance and overcome common challenges.

Amazon Seller Central Agency Services: Troubleshooting

Stuck in an Amazon maze of errors, suspensions, or glitches? Don’t waste time wandering! A 5-or-11-hour troubleshooting service from our Amazon Seller Central Agency throws you a lifeline to get your listings thriving again:

From UPC Woes to Brand Revamps, We Fix it All

  • Expert diagnosis: Pinpoint the exact issue, whether it’s brand names, UPCs, page updates, catalog messes, or more.
  • Fast fixes & futureproofing: Get problems resolved quickly and identify potential risks to avoid.
  • Tailored solutions: No one-size-fits-all here – we create a plan specific to your unique situation.

Who needs this rescue mission?

  • Sellers facing listing issues: Get your products back online and selling as soon as possible.
  • Brands undergoing changes: Navigate complex updates like brand names or UPCs with confidence.
  • Sellers overwhelmed by technicalities: Leave the troubleshooting to the experts and focus on growth.

Amazon Seller Central Agency Services: TikTok Ads

Stuck in an Amazon sales rut? Wish you could tap into the explosive power of TikTok to ignite your brand? My Amazon Guy’s TikTok Ads service is your key to unlocking viral reach, skyrocketing engagement, and explosive Amazon sales boost!

  • Supercharge your visibility: Reach over 1 billion active users with targeted ads and amplify your brand awareness.
  • Engage the next generation: Connect with Gen Z and young millennials – the future of your customer base.
  • Go viral and explode: Leverage TikTok’s unique format for shareable, attention-grabbing content that fuels organic growth.
  • Build deeper connections: Showcase your brand personality and foster authentic relationships with potential customers.
  • Streamlined conversion: “Shop Now” buttons bridge the gap from discovery to purchase seamlessly.
  • Expert TikTok Shop setup: Get your shop up and running smoothly and efficiently.
  • Data-driven market research: Identify your ideal audience and tailor your campaigns for maximum impact.
  • Influencer outreach: Partner with relevant TikTok creators to expand your reach and build trust.
  • Seamless product shipping: Ensure a smooth buying experience for your TikTok customers.
  • Detailed reporting: Track your campaign performance and optimize for continuous improvement.
  • Expert ad management: Leave the creative strategy and execution to our experienced team.
  • Brand newbies: Launch with a bang and reach your target audience from the get-go.
  • Established sellers: Break through plateaus and reignite sales growth with fresh marketing strategies.
  • Brands targeting young audiences: Connect with the future of e-commerce on their preferred platform.

Do You Really Need To Enlist The Services Of An Amazon Seller Central Agency?

Do You Really Need an Amazon Seller Central Agency? Consider This Before Deciding.

Drowning in Seller Central complexities and questioning the need for an agency? It’s true, mastering Amazon’s platform can feel like conquering a jungle blindfolded. But before you dismiss the benefits, imagine seeing significant market share growth within months. An Amazon Seller Central Agency like My Amazon Guy can be your machete, map, and experienced guide, helping you navigate the path to success.

Here’s why going it alone might not be enough

  • Traffic & Conversions: It’s not just about visibility. You need targeted traffic and compelling listings to convert browsers into buyers. Building powerful PPC campaigns, optimizing SEO, and crafting engaging descriptions aren’t simple tasks.
  • Time is Money: Trying to learn the ropes while managing your business is a time-consuming drain. Agencies like ours have the expertise and resources to handle the complexities, freeing you to focus on what you do best.
  • Staying Afloat: Amazon’s policies and platform constantly evolve. Keeping up and ensuring compliance without expert guidance can lead to costly suspensions.
  • Data-Driven Optimization: Guesswork has no place in business. We leverage real-time data and proven strategies to continuously optimize your PPC, SEO, and catalogs for maximum impact.

My Amazon Guy offers a full-service solution, including

  • Proven Strategies: Led by industry leader Steven Pope, our team boasts years of experience helping brands like yours thrive.
  • Expert Support: We handle everything from initial consultation to ongoing optimization, eliminating the need for multiple providers.
  • Tailored Approach: We don’t offer one-size-fits-all solutions. We create a strategy specific to your needs and goals.
  • Focus on Your Growth: While we tackle the Amazon intricacies, you can dedicate your energy to scaling your business and vision.

Don’t just survive in the Amazon jungle, thrive with an experienced guide. Contact My Amazon Guy today for a free consultation and discover how we can help you unlock your full market potential. Remember, an agency isn’t just a cost, it’s an investment in your brand’s future. Invest in your success, invest in My Amazon Guy Amazon Marketing Agency.

Turn your Amazon store into a
revenue-driving machine 🚀

Running a business presents enough challenges. Amazon shouldn’t be one of them. With My Amazon Guy as your Amazon Agency on your side, you can and will grow your brand. 

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MAG Growth LLC Referral Program

Terms and Conditions
  1. Introduction
    Welcome to the MAG Growth LLC Referral Program. By participating in this program, you agree to the following terms and conditions. MAG Growth LLC (“Company”, “we”, “us”, or “our”) is located in Georgia, USA, and operates under the trade name My Amazon Guy.
  2. Eligibility
    To participate in the Referral Program, participants must agree to these terms, which become part of the MAG Growth LLC Policy. The program is open to individuals and organizations that can form legally binding contracts under applicable law.
  3. Referral Commission
    1. Website Orders: Participants will earn a commission of 10% on direct website orders placed by referred clients to MAG Growth LLC.
    2. Ongoing Client Contracts: Participants will earn an ongoing commission of 10% for monthly retainers received from referred clients for the life of the deal, as long as the client remains active with MAG Growth LLC.
  4. Referral Process
    1. Registration: Participants must register through the provided referral registration form and agree to these terms and conditions.
    2. Process Adherence: To receive credit for referrals, participants must follow the referral processes set forth by My Amazon Guy. Details of the referral process will be provided upon registration and must be adhered to strictly to ensure proper tracking and credit of referrals.
  5. Payment of Commissions
    1. Commission Payment: Commissions are paid on a monthly basis and are subject to any applicable withholding or taxes as per local laws.
    2. Tracking: Commissions are only paid on transactions that are verified and confirmed by the Company’s tracking system.
    3. Disputes: Any disputes over commission payments must be submitted in writing within 30 days of the payment date.
  1. Term and Termination
    1. Term: These terms will commence upon your acceptance of the terms and continue until terminated by either you or MAG Growth LLC.
    2. Termination: You or MAG Growth LLC may terminate this agreement at any time with written notice. Upon termination, any unpaid commissions accrued will be paid out in the next payment cycle.
  2. Miscellaneous
    1. Amendments: These terms may be amended by MAG Growth LLC at any time. If we make changes that materially affect your rights, we will notify you by email or through our website.
    2. Indemnification: Participants agree to indemnify, defend, and hold harmless MAG Growth LLC and its employees, directors, and agents from any claims arising from their participation in the Referral Program.
    3. Governing Law
      These terms shall be governed by and construed in accordance with the laws of the state of Georgia, United States.
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Cathy Barouch

Brand Director

Cathy Barouch brings a wealth of experience to her role as Brand Director at My Amazon Guy. With a background in ecommerce and brand management, Cathy has a proven track record of success in driving growth and visibility for brands on Amazon.

Prior to joining My Amazon Guy, Cathy served in key leadership roles, including as the Founder of Mystigrey, where she honed her skills in brand development and management. Before that, Cathy was the CEO & Co-Founder at Caterina Jewelry, where she led the company to success with her strategic vision and innovative approach.

Cathy’s expertise extends beyond ecommerce, as she is also a member of MJSA: Professional Excellence in Jewelry Making and Design, showcasing her commitment to excellence and continuous learning in the field.

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John Lane

Brand Director

I bring a strong background in ecommerce operations management to My Amazon Guy. Previously, I served as the Operations Manager at Velex Corp. dba Gorilla Gym (later Gym1), where I oversaw our supply chain operations from China to the U.S. and Canada. I managed order fulfillment and led a dedicated customer service team. Additionally, I was responsible for managing our Amazon seller accounts in the U.S. and Canada, ensuring smooth operations and customer satisfaction.

Outside of my role at My Amazon Guy, I also dedicate time to coaching football at Boston College High School during the fall, where I bring my leadership and team-building skills to the field.

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Benjamin Loya

Brand Director

As a Brand Manager at My Amazon Guy, I specialize in enhancing clients’ sales and visibility on the Amazon platform. Leveraging my expertise in Amazon Seller Central, social media strategies, and adept problem-solving skills, I oversee a portfolio of accounts and projects. My role encompasses the strategic planning, meticulous execution, and continuous optimization of product listings, advertising initiatives, and brand stores.

Prior to My Amazon Guy, I served as the IT Director at Proeduco del Bajio, a prominent education firm in Mexico. During my tenure, I spearheaded the organization’s digital transformation, introducing innovative solutions such as network infrastructure enhancements and system implementations to enhance the quality and efficiency of our educational services. Collaborating closely with cross-functional teams and stakeholders, I ensured alignment of IT strategies with overarching business goals and objectives.

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Jeffrey Lenz

Brand Director

Jeffrey is a seasoned e-commerce expert with over 10 years of experience in helping brands succeed on Amazon. As a Brand Director at My Amazon Guy, he leverages his data-driven approach and deep understanding of online marketplaces to develop and execute winning omnichannel strategies for our clients.

Jeffrey brings a wealth of knowledge in:

  • Brand Growth on Amazon: He has a proven track record of launching and growing brands on Amazon, utilizing his expertise in 1P and 3P operations.
  • Data-Driven Strategy Development: Jeffrey leverages data insights to craft effective channel strategies that optimize product visibility and sales for My Amazon Guy’s clients.
  • Omnichannel Expertise: He understands the importance of a cohesive omnichannel approach and develops strategies that reach customers across various touchpoints.
  • Compliance Focus: Jeffrey ensures adherence to Amazon’s ever-evolving policies and regulations, safeguarding the success of My Amazon Guy’s clients.

With his dedication to brand success and his strong grasp of the Amazon marketplace, Jeffrey is a valuable asset to My Amazon Guy, helping our clients flourish and achieve their Amazon sales goals.

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Tony Chung

Brand Director

Tony is a results-oriented growth expert with a proven track record of generating leads, boosting revenue, and optimizing team performance for e-commerce businesses. He brings a data-driven approach to his role as Brand Director at My Amazon Guy, leveraging his expertise in digital marketing, sales, and operational efficiency.

Tony excels at:

  • Driving Customer Acquisition: He develops and executes comprehensive digital advertising and marketing strategies across all channels to generate qualified leads for My Amazon Guy.
  • Maximizing Sales Growth: Tony utilizes data analysis, forecasting, and KPI tracking to optimize sales strategies and drive top-line revenue for My Amazon Guy’s clients on Amazon.
  • Optimizing Team Efficiency: He fosters a high-performing team environment through project management, process improvement, and a coaching leadership style.
  • Data-Driven Decision Making: Tony leverages data analytics to build comprehensive performance trackers, measuring everything from brand growth to internal team performance, ensuring data-driven decision making across My Amazon Guy.

With his focus on results and his deep understanding of e-commerce, Tony plays a critical role in helping My Amazon Guy’s clients achieve their Amazon sales goals.

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Jan Pao Montecillo

Director of Client-Success and Website Orders

Meet Jan Paolo Montecillo, our gaming virtuoso turned office hero! From pen-and-paper quests to tactical turn-based triumphs. He doesn’t just play games; he masters them, cracking their systems like a puzzle mastermind. But it doesn’t stop in the virtual realm! Jan’s game-changing work ethic and knack for system analysis have elevated our operations to epic levels. With a killer work ethic and his gaming superpowers,

Throughout his career, Jan Paolo has consistently demonstrated a strong ability to:

  • Lead and motivate teams: He has a proven track record of fostering high-performing teams and driving results.
  • Develop and implement operational strategies: Jan Paolo possesses a keen understanding of operational excellence and a talent for designing and implementing effective strategies.
  • Build strong client relationships: He is known for his client-centric approach and his commitment to exceeding client expectations.

Interests: Gaming

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Noah Wickham

Brand Director

Noah Wickham started in eCommerce a decade ago, reselling on eBay and gradually expanding his knowledge base. Since then, he has worked with a variety of clients over several years, focusing on growth strategies, technology initiatives, product procurement, brand building, and SEO improvements. His expertise covers many areas of eCommerce, with a particular focus on Amazon, Walmart, and Shopify. Noah defines himself as a growth-centric leader and a client success advocate. Outside of work, he enjoys cooking, video games, reading, and chess. Most Saturday nights, you can find him trying a new restaurant or exploring a different venue in his city.

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Shane Keyes

Brand Director

Shane is an Amazon marketing specialist at My Amazon Guy and attended Temple University’s Fox School of Business to pursue a degree in Marketing. 

A self-starter, Shane mastered Amazon’s intricacies through hands-on experience and rigorous self-guided research. Specializing in listing optimization and growth strategies, he excels at boosting BSR through Click-Through Rate (CTR) and Search Engine Optimization (SEO) best practices to drive your brand’s success on Amazon. Shane’s rise at My Amazon Guy underscores his leadership ability and unwavering commitment to achieving a brand’s top priorities.

Beyond work, Shane’s passion lies in Philadelphia sports, with a history of participating in team sports like baseball and rugby.

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Faith Denniston

Brand Director

I’m Faith, an Amazon marketing specialist obsessed with SEO, PPC, CTR, and the alchemy of conversions. With a data-driven approach, I help brands conquer the Amazon marketplace, turning clicks into customers.

When I’m not optimizing listings, you’ll find me in virtual worlds, exploring Final Fantasy XIV and diving into manga. I’m also a paranormal enthusiast, chasing ghostly tales in my spare time. Join me on this journey of digital dominance and otherworldly adventures!

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Roxanne Villanueva

VICE PRESIDENT OF HUMAN RESOURCES

Over 13 years of experience in the Business Process Outsourcing Industry Specializing in Customer Success and Sales for Telco, Tech, Finance and Ecommerce for both Start Up and Fortune 500 companies. 

An Inspirational Leader who loves to be where the action is, enjoys Creating Innovative Solutions to Complex Problems, Developing her People and Driving Engagement.

Interests: Traveling, Music and Spending time with Family

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Kevin-Sanderson

Kevin Sanderson

Vice President of Marketing

Kevin Sanderson is the Vice President of Marketing for My Amazon Guy. He graduated from Texas Tech University and has a wide range of experiencew including previously having worked for two Fortune 500 companies and a rapidly growing insurance agency. Kevin has been selling on Amazon since 2015 and is also the founder of Maximizing Ecommerce, a company that hosts popular virtual learning events like the Convert More Clicks Summit and the PPC Mastery Summit. He joined the team at My Amazon Guy after Maximizing Ecommerce by My Amazon Guy and lives in Florida with his beautiful wife and two children.

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Thomas Fitzgibbons

SENIOR ACCOUNT DIRECTOR

Thomas graduated from the University of Missouri – St. Louis (UMSL), receiving a Bachelor’s degree in Business Administration – Marketing and a Certification in Digital Marketing. He started his marketing career in the B2B industry, helping companies focus their internal marketing efforts on Website SEO, Website Content, Digital Advertising, and effective Email Marketing Campaigns. 

 

In 2020, Thomas shifted his career to eCommerce. As a self-starter, he learned the ins and outs of Amazon, Seller Central, and Shopify to help brands and sellers succeed in the digital world. Previously, he worked for an Amazon Marketing Agency as an Account Manager, assisting brands in growing and thriving on Amazon through his management. At MAG, Thomas serves as an Account Director, overseeing an extensive portfolio of 40 brands and managing a successful team of Brand Managers. Thomas provides leadership to his team and execution on high-level strategy for the brands in his portfolio. 

In his free time, Thomas enjoys golf, soccer, music, and taking his dog on hikes around the St. Louis area.

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Kristen Lasch

Kristen Lasch

BRAND DIRECTOR

Kristen started her professional work on Amazon in 2018 as a professional seller and project-based Account Manager. She has ample knowledge of both Seller Central and Vendor Central. With a degree in Art & Design, Kristen has a passion for problem-solving and thinking outside the box. She loves to help grow accounts by unraveling underlying issues, organizing catalogs, and providing creative branding ideas. With an extensive background in customer experience, she is able to really dive into the mind of a customer regarding listing optimizations and how to market products appropriately. In her free time, Kristen enjoys spending time with her family and working on growing their own private label account.

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I was fortunate to be part of MAG's first batch of its Advertising Internship Program. The timing was perfect for me as I was looking for an opportunity to learn more about Amazon PPC and at the same time to have hands-on training to work on accounts.  

 

When I started my internship, I listed down the things I wanted to learn. And I am happy to say that I've ticked all the boxes! My most favorite was "Optimization Using Bulk Files”. Bulk files and I, we did not get along at first, it was so scary seeing all those data! But I had a great mentor who guided me along the way. He patiently taught me step by step on how to process the data. He was very enthusiastic in answering all of my questions. He supported me until I gained the confidence in uploading my first, second, third (and so on) bulk uploads. 

 

The biggest advantage in working with MAG (and I must say one thing that I always look forward to every week) is its Weekly Ads Training. Every week, we discuss various topics about PPC. Interns/Ads Specialists/Ads Managers, we all share knowledge, information, and updates about PPC. During our discussions, we exchange ideas and feedback. It became an avenue not just to learn a skill, but also to clear any vague or ambiguous PPC topics. 

 

For me, the biggest disadvantage is the work schedule. As an Intern, I have to follow EST timing. The time difference from my location was only 8 hours, but being a morning person, I really struggled to keep myself awake. But if you are a night owl, then this will not be a problem for you.

 

So if you are considering joining the MAG Advertising Internship Program, my advice to you is to take action - APPLY NOW! The knowledge that you will gain and the skill that you will develop from this program will be invaluable. And who knows? From being an Intern, you might be the next one to be promoted as Jr. Ads Specialist! 

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Steven Bruning

IT DIRECTOR

Steven has over eight years of experience in Information Technology and specializes in conceptualizing and implementing data-driven solutions.Steven started his Amazon career in 2019, breaking onto the scene by developing retail arbitrage software tools and gaining an in-depth knowledge of the Amazon Seller Central platform and account management. Outside of work, Steven enjoys DJing, learning and teaching others about personal finance, spreadsheets, and most of all, spending time with his wife playing board games and walking local trails. Steven was a long-distance runner for many years, having run over 1,000 miles and completed a marathon and several half-marathons.
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Jason Mastromatteo

VP of Brand Management

Jason Mastromatteo started his professional Amazon career in 2014 breaking into the Amazon scene selling by means of RA and private labeling. He eventually took his Amazon knowledge and started consulting for other businesses, distributors, and retailers. Jason’s experience and extensive seller central & vendor central knowledge have helped him consistently manage and grow sales through his team at MAG. Jason has interests in music, videography, skateboarding, and is a competitive Magic the Gathering player.
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Dustin Fenton

VP of Finance

Dustin Fenton is the VP of Finance at My Amazon Guy. He began his eCommerce career in 2013, graduated with a Bachelors of Science with a Minor in Business Administration in 2018, and began his career at My Amazon Guy in the Fall of 2019. Dustin is a seasoned veteran at My Amazon Guy who has risen through the ranks:
  • Started as an Amazon Specialist
  • Grew to a Successful Brand Manager
  • Became a successful Account Director and through Leadership Grew Others into the Role
  • Promoted to VP of Operations
  • Now Serves as VP of Finance – and Assists the Company in all Areas of Operations
He directs:
  • AR
  • AP
  • Cash Flow
  • Tax Management
  • Employee Benefits Enrollment
  • Budgeting
  • Bookkeeping
  • Strategic Management of Financial Operations
  • M&A
  • Transfer Pricing Agreements
  • Operational Matters in Relation to the Financial Health and Solvency of MAG
In his free time, Dustin enjoys:
  • Traveling
  • Hiking
  • Extreme Weather Chasing
  • Learning and eCommerce Management
  • Retail arbitrage 
  • Spending time with friends and family
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Francisco Valadez

ACCOUNT DIRECTOR

A graduate of Monterrey Tech (ITESM) in Mexico with a Bachelor’s in International Business, Francisco Valadez has spent most of his career as an entrepreneur involved in retail, wholesale, and private label projects. He has led companies from humble beginnings to successful acquisitions. Francisco got his start in eCommerce as part of a shoe company that sells through brick-and-mortar retail, department stores, and its own website. Most recently, Francisco fell down the Amazon rabbit hole while helping a company set up their own Amazon business. From that day on, Francisco has been 100% focused on Amazon retail. He has ample experience in Seller Central, and has proven his understanding of successful strategies to grow a brand’s online retail presence. Outside of work, Francisco loves sports, cooking, reading, listening to vinyl records, and most of all, spending time with his wife and daughters. He coaches in both English and Spanish, and leads the Hispanic team in our agency
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Kristen Dixon

ACCOUNT DIRECTOR

Meet Kristen Dixon, a seasoned Amazon e-commerce expert with nearly 8 years of experience. Kristen is not just a master of the online marketplace; she’s a passionate advocate for helping clients and employees reach their full potential. Her journey in e-commerce isn’t just about transactions; it’s about building relationships, both professionally and personally.

What truly sets Kristen apart is her innate desire to see others succeed. Her clients trust her not just for her e-commerce expertise but for her ability to guide them towards their own success stories. As a mentor to her employees, she nurtures their talents and encourages them to reach new heights. Kristen is not just dedicated to her craft but is equally committed to fostering growth in those she interacts with.

Kristen leads a fulfilling life as a mother of two children and a proud owner of a lively Goldendoodle. Family is her anchor and her “why.” The love she pours into her work is mirrored in her home life. She proudly leads a multifaceted life, where her love for family, sports, and a deep passion for helping others intersect in harmony. Kristen is a true example of how one person can make a lasting impact, both in the digital realm and in the lives of those she touches.

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Nick Nido

CHIEF TECHNOLOGY OFFICER

Holding a masters degree in electronic engineering from MIT with a bachelors in business management, Nick has 15+ years experience in ecommerce business and technology operations. Nick has gained a significant amount of his Amazon experience while launching his own store on Amazon with it being so successful it was later acquired by an conglomerate 3 years later.  

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Steven Pope

FOUNDER

Steven founded My Amazon Guy to help clients grow faster on Amazon. After serving on the corporate side as a marketing manager and eCommerce director for nearly a decade, Steven started teaching businesses how to leverage the largest eCommerce platform and logistics network in the world. The Grand Master of Amazon knowledge, Steven is a thought leader with more than 1500+ videos of free content where he gives away all his trade secrets away. Steven oversees marketing and sales. Mr. Pope is an eagle scout, has an MBA from Western Governor’s University, and a BS from Weber State University. Read what My Amazon Guy employees say it’s like to work for Steven.

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