Amazon Storefront
An Amazon Storefront is more than just a page—it’s the foundation of your success.
Why an Amazon Storefront is Critical for Sellers
Increased Brand Visibility
Stand out in Amazon’s competitive marketplace by showcasing your brand’s personality and products in a curated space.
Improved Customer Trust
A professional storefront enhances your credibility and helps customers feel confident in your brand.
Better User Experience
A customized storefront offers a clean, organized shopping experience that keeps customers engaged and encourages repeat visits.
Higher Conversion Rates
With optimized content and compelling design, your storefront is more likely to convert browsers into buyers.
Exclusive Marketing Features
Access to special Amazon marketing tools, including A+ Content, that help you create a more impactful shopping experience.
Watch Our Amazon Storefront Tutorials to Get Started!
Key Points:
- Brand Store: Requires brand registry, offering full customization with images, videos, and product links.
- Storefront: No brand registry needed, offering a simple, automatic product listing with minimal customization.
Key Points:
- Brand Store URL: Requires brand registry and links to a custom-designed store.
- Seller Storefront URL: Available without brand registry, showing all products sold by a seller in an unorganized list.
Key Points:
- Brand Store vs. Storefront: Brand stores are customizable, storefronts show all seller products.
- Display Name vs. Storefront Link: Display name appears on product pages, storefront link shows seller’s products.
Key Points:
- Add Business Logo: Upload your business logo to your Seller Storefront for better visibility.
- B2B Business Profile: Update your business profile with details like certifications and company information to enhance B2B potential.
Key Points:
Seller Storefront Badge Update: Amazon introduces new badges to enhance seller profiles.
Small Win for Sellers: Minimal impact, but a positive change for storefront visibility.
