Francisco Valadez
Vice President of Brand Operations
His strengths in new business development, strategic negotiations, account management, and Seller Central optimization enable our Amazon agency to drive growth and success for clients.
Get to know Francisco
Versatile Business Professional
From founding a wholesale and distribution company to managing international sales, he has developed a strong skill set in business operations, sales, and management.
Francisco’s Academic Journey
Francisco’s Bachelor’s in International Business from Tecnológico de Monterrey and studies at Babson College give him a strong foundation for success in the global business arena.
Amazon Certified Expert
Fran is a certified Amazon expert, skilled in Amazon Ads, Amazon DSP, and Helium 10. His certifications validate his expertise in driving growth and optimizing performance on the Amazon marketplace.
Articles
Amazon Split Testing for Amazon A+ Content: How to Run Better Tests and Increase Your Conversions
Not sure whether or not your A+ Content changes are actually doing anything? Try Amazon split testing for A+ Content
Amazon’s a Beast: Here’s Why You Must Hire an Amazon Agency to Grow Past $10K
Can’t seem to grow past $10K monthly sales on Amazon? Here’s why you need to hire an Amazon agency. A
Why Amazon UAE and KSA are Key for Sellers in 2025
Meet our contributing author from Margin Business, experts in Amazon SEO, translation, and localization. With 10+ years of experience, they
Amazon SEO vs Google SEO: Key Differences That Impact Your Rankings
If you think Amazon SEO vs Google SEO are basically the same thing, think again. A lot of sellers who
Avoid the 145% Tariff: Top 20 Alternative Manufacturing Countries to China for Amazon Sellers
Tariffs got you sweating? You’re not alone. With the U.S. slapping a huge tariff on Chinese goods, sourcing from China
Amazon Seller Guide: Handling Amazon Gift Returns Effectively
Are you offering the gift function on your Amazon listings, but aren’t sure how to handle it when a customer
Amazon Competitor Research: Key Criteria to Skyrocket Your Sales
If you are not doing Amazon competitor research, you are leaving money on the table. Your competitors are already analyzing
Optimize for Amazon Search Personalization to Maximize Your Reach and Conversions
As a shopper, when you search for something on Amazon, do you ever wonder why you get different results from
Amazon SEO in the Age of AI: Optimizing for COSMO and RUFUS
Our contributing author from ZonGuru brings expert insights into Amazon SEO in the Age of AI. With AI-powered tools like
