Francisco Valadez
Vice President of Brand Operations
His strengths in new business development, strategic negotiations, account management, and Seller Central optimization enable our Amazon agency to drive growth and success for clients.

Get to know Francisco
Versatile Business Professional
From founding a wholesale and distribution company to managing international sales, he has developed a strong skill set in business operations, sales, and management.
Francisco’s Academic Journey
Francisco’s Bachelor’s in International Business from Tecnológico de Monterrey and studies at Babson College give him a strong foundation for success in the global business arena.
Amazon Certified Expert
Fran is a certified Amazon expert, skilled in Amazon Ads, Amazon DSP, and Helium 10. His certifications validate his expertise in driving growth and optimizing performance on the Amazon marketplace.
Articles

Shopify vs Amazon FBA: Which Platform Is Best For Your Business?
Shopify vs Amazon FBA: can’t decide which one to use? Choosing the right platform is tricky, especially if you’re not

The Best Amazon SEO Tools Trusted By Amazon Agencies: Top 10 Picks That Drive Rankings and Sales
Looking for the best Amazon SEO tools that could help you rank on Amazon? Ranking on Amazon means having to

Crack the Code: Amazon A+ Content Best Practices That Actually Work
Looking for Amazon A+ Content best practices that actually work? Read on to learn how to use A+ Content the

Low CTR? Improve Your Amazon Click-Through Rate By Hiring an Amazon Agency
Panicking because shoppers just scroll past your product listing without clicking? If you’ve tried everything, it might be time to

Amazon Split Testing for Amazon A+ Content: How to Run Better Tests and Increase Your Conversions
Not sure whether or not your A+ Content changes are actually doing anything? Try Amazon split testing for A+ Content

Amazon’s a Beast: Here’s Why You Must Hire an Amazon Agency to Grow Past $10K
Can’t seem to grow past $10K monthly sales on Amazon? Here’s why you need to hire an Amazon agency. A

Why Amazon UAE and KSA are Key for Sellers in 2025
Meet our contributing author from Margin Business, experts in Amazon SEO, translation, and localization. With 10+ years of experience, they

Amazon SEO vs Google SEO: Key Differences That Impact Your Rankings
If you think Amazon SEO vs Google SEO are basically the same thing, think again. A lot of sellers who

Avoid the 145% Tariff: Top 20 Alternative Manufacturing Countries to China for Amazon Sellers
Tariffs got you sweating? You’re not alone. With the U.S. slapping a huge tariff on Chinese goods, sourcing from China