Francisco Valadez
Vice President of Brand Operations
His strengths in new business development, strategic negotiations, account management, and Seller Central optimization enable our Amazon agency to drive growth and success for clients.

Get to know Francisco
Versatile Business Professional
From founding a wholesale and distribution company to managing international sales, he has developed a strong skill set in business operations, sales, and management.
Francisco’s Academic Journey
Francisco’s Bachelor’s in International Business from Tecnológico de Monterrey and studies at Babson College give him a strong foundation for success in the global business arena.
Amazon Certified Expert
Fran is a certified Amazon expert, skilled in Amazon Ads, Amazon DSP, and Helium 10. His certifications validate his expertise in driving growth and optimizing performance on the Amazon marketplace.
Articles

How to Manage Prime Day Delivery Delays: Protect Your Account from Bad Reviews
Are you dealing with Prime Day delivery delays but don’t know how to manage the fallout? You’re not alone; many

Amazon Prime Day Returns: Smart Ways to Manage Returns & Protect Profits
Prime Day might boost your sales, but it also sets you up for a flood of returns that no one

5 Post-Prime Day Strategies to Keep Sales and Customers Coming Back
The Prime Day sales surge is exhilarating, but for many Amazon sellers, the joy quickly fades as sales plummet in

Amazon Seller Updates That Could Make or Break Prime Day 2025
Prime Day is coming in just a few days, and if you’re still unsure about the latest updates that could

WooCommerce vs Shopify for DTC: Which Option Is Better For Your Business?
Planning on creating a DTC site for your Amazon brand but don’t know which option to use? We know the

Avoid These Amazon Prime Day Mistakes Before It’s Too Late
Are you sure you’re prepared to win this Prime Day? If you’re selling on Amazon, you already know how high

How to Future-Proof Your Amazon Product Launch Strategy in 2025
Are you still using the same Amazon product launch strategy you used two or three years ago? If so, you’re

12 Common Mistakes New Amazon Sellers Make and How Our Agency Can Help
Did you know that 90% of Amazon sellers fail within their first year? Usually, it’s not because of a lack

Shopify vs Amazon FBA: Which Platform Is Best For Your Business?
Shopify vs Amazon FBA: can’t decide which one to use? Choosing the right platform is tricky, especially if you’re not