Francisco Valadez
Vice President of Brand Operations
His strengths in new business development, strategic negotiations, account management, and Seller Central optimization enable our Amazon agency to drive growth and success for clients.

Get to know Francisco
Versatile Business Professional
From founding a wholesale and distribution company to managing international sales, he has developed a strong skill set in business operations, sales, and management.
Francisco’s Academic Journey
Francisco’s Bachelor’s in International Business from Tecnológico de Monterrey and studies at Babson College give him a strong foundation for success in the global business arena.
Amazon Certified Expert
Fran is a certified Amazon expert, skilled in Amazon Ads, Amazon DSP, and Helium 10. His certifications validate his expertise in driving growth and optimizing performance on the Amazon marketplace.
Articles

Selling Photos on Amazon: The Complete Guide to Turn Your Images Into Passive Income
Are you looking to make money from digital products like photos? You can start selling photos on Amazon, and this

A Guide to Amazon Seller Performance Metrics: Monitor and Improve Rankings
When you check your Seller Central account, you’ll see various Amazon seller performance metrics like CR, LSR, and ODR. Each

How to Fix Amazon Related Account Suspension and Get Back to Selling
Did you ever encounter an Amazon related account suspension and didn’t know what to do to fix it? You’re not

Amazon SEO in 2025: Key Factors and Proven Strategies for Sellers
If you want to know whether you’re optimizing your listings based on Amazon SEO factors that actually impact your rankings,

How to Sell on Amazon Canada: 2025 Guide & Top Product Categories
Do you want to sell on Amazon Canada? Then read this guide to learn everything you need to know to

Amazon FBA vs Dropshipping: Choosing the Right Business Model for Your Amazon Business
Torn between choosing Amazon FBA vs Dropshipping for your business model? This guide will help you decide which one is

What Is a Good Amazon Conversion Rate? Benchmarks & Optimization Tips for Amazon Sellers
It’s a given that Amazon sellers should pay close attention to their sales, but tracking sales alone isn’t enough. One

How to Outsource Products to Sell on Amazon Effectively: 2025 Complete Guide
Have you ever wondered how sellers outsource products to sell on Amazon? One of the first steps to becoming a

How Shoppers Contact Amazon Sellers: Complete Guide for Sellers
Shoppers may reach out to Amazon sellers for a variety of reasons, such as questions about product details or post-purchase