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My Amazon Guy

Helium 10 Bradley Sutton Serious Sellers Podcast

Amazon Expert

Hi I’m Steven, Founder of My Amazon Guy, a 500+ person Amazon Seller Central agency out of Atlanta, GA. We Growth Hack eCommerce and Marketplaces through PPC, SEO, Design, and Catalog Management.

My Amazon Guy Founder Steven Pope joins Bradley Sutton on the Helium 10 Serious Sellers Podcast.

“Steven Pope is a top Amazon thought leader and founder of My Amazon Guy, which offers full-service management from advertising, search engine optimization, and A+ enhanced brand content design, to catalog merchandising and inventory management for FBA. 

Before he started with e-commerce, Steven was a television reporter as well as a nationally ranked chess player. Over his marketing career he has helped businesses like APMEX raise SEO traffic 10-million unique visitors year over year, and others increase marketplace sales upwards of 300%.” – Read more here.

Steven Pope joins the Helium 10 Series Sellers Podcast

In episode 224 of the Serious Sellers Podcast, Bradley and Steven discuss:

  • 02:51 – Son of a Weatherman, TV was Steven’s First Career
  • 05:34 – Selling Everything from Plus-Sized Clothing to Silver and Gold
  • 06:33 – A Series of Failed Start-Ups Gave Him E-Commerce Experience
  • 10:30 – A Light at the End of the E-Commerce Tunnel  
  • 11:30 – Working in a Traditionally Challenging Niche
  • 14:52 – Selling (and Shipping) a Fragile Amazon Product  
  • 18:12 – Is a “Just in Time” Supply Chain Dead?  
  • 20:30 – A Big Shout-Out to Helium 10’s Frankenstein from Steven   
  • 23:30 – Looking Closely at Keyword Rankings    
  • 26:42 – How Steven Promotes Keywords
  • 30:18 – Amazon’s “Back End” Strategies
  • 31:34 – Going All in to Convert for a Phrase  
  • 34:21 – How to Connect with Steven