MAG vs GNO Partners
Action or Advice?
Stuck between hiring a consultant to guide you or an agency to grow you? Tired of vague roadmaps without the drivers to navigate them? You need sales velocity, not just strategy sessions.
Amazon agency vs consultancy: Which model suits your business?
The choice between MAG vs GNO Partners comes down to how you want to work. My Amazon Guy is a full-service agency that executes the tasks for you. This works best if you want to offload operational work to experts. GNO Partners acts as a consultancy that teaches you how to run the business.
This fits sellers who want to build internal systems and keep control. Your decision depends on your current resources and future goals.
What is the difference between an Amazon agency vs consultancy for mid-market sellers?
To scale on Amazon, it is better to have a team of experts manage the technicalities of the platform. An agency model offers speed because the team is already built. A consultancy model offers education if you want to build a long-term internal team. Mid-market sellers often get stuck in a “growth trap” where they are too big to do it alone.
Hiring MAG is like plugging in a full marketing department instantly. Hiring GNO is like hiring a consultant to train staff you might not even have yet.
Why are market conditions harder in 2025?
Tariffs and import duties are rising and squeezing profit margins. Amazon fees continue to change and add complexity to your P&L statement. Competition is fierce with thousands of new sellers entering the market. You cannot afford to make mistakes in this environment.
You need a strategy that addresses revenue growth and cost management. Increasing sales is not enough if your costs eat up all the profit.
What does My Amazon Guy do differently?
We are known for our focus on execution and transparency. My team handles the heavy lifting of account management so you don’t have to. This allows you to focus on product development and sourcing. We cover everything from design and logistics to technical SEO.
- We handle SEO, PPC, Design, and Catalog work
- We specialize in fixing hard catalog problems
- We share our strategies openly on YouTube
What will a typical GNO Partners Review tell you?
Most reviews highlight their “Done-With-You” mentorship approach where founders Gal and Ouriel focus on teaching sellers to manage their own growth. This reflects a core difference in staffing, where GNO hires “consultants” to advise while MAG hires “doers” to execute.
- You work with brand managers who guide strategy
- They help you create internal processes for your team
- It requires your time and effort to implement
Their goal is to empower the seller to become independent, but it requires your significant time and effort to implement the strategy.
The reality of this dynamic is simple: Consultants give you homework. We get the work done.
My Amazon Guy vs GNO Partners
How do leads find them?
About 75% of consumers rely on Google when looking for business information. If a company is hard to find, it is harder to trust. When you search for “Amazon agency,” My Amazon Guy ranks first on the results page.
Is it safer to hire MAG or GNO Partners?
Sellers often use scam detectors when a company makes “too good to be true” promises. This is a critical step when evaluating MAG vs GNO Partners.
Scam Detector gives myamazonguy.com a score of 86.8/100. This rates our site as highly secure and trustworthy. They give gnopartners.com a score of 64.8/100. This makes them “likely legit,” but their trust score is much lower than ours.
This data helps you decide between an Amazon agency vs consultancy for mid-market sellers. To scale effectively, it is safer to rely on a team of experts with a proven digital footprint.
Which company has more market trust?
Search volume data shows how many people actively look for a brand by name. Higher volume implies a stronger reputation and a larger client base.
“My Amazon Guy” has a monthly search volume of 880 on UberSuggest. “GNO Partners” sits significantly lower with a search volume of 480. This means nearly twice as many people are seeking out MAG.
My Amazon Guy vs GNO Partners
How satisfied are their clients?
My Amazon Guy has 4.5 stars with 442 reviews
My Amazon Guy holds a 4.5-star rating on Trustpilot with over 442 reviews as of January 2, 2026. This high volume of reviews demonstrates their massive scale and longevity. The vast majority of reviews are 5-star praises for specific team members and results. Clients frequently mention “sales growth” and “catalog fixes” in their testimonials.
There are a few low-star ratings, but context is crucial here. Many of these negative reviews are ungrounded complaints or from people who never hired the agency. MAG leadership is proactive in responding to and disputing fake reviews. The sheer number of positive verified reviews far outweighs the noise.
GNO Partners has 4.9 stars with 90 reviews
GNO Partners boasts an impressive 4.9-star rating, but with only 90 reviews. This near-perfect score reflects a highly satisfied, albeit smaller, client base. The reviews focus heavily on “mindset shifts” and “profit margin” improvements. Clients appreciate the personalized attention from their consultants.
While the rating is higher, the lower volume suggests a more curated experience. It is easier to maintain a perfect score with fewer clients. However, the consistency of the praise indicates a high-quality service. A GNO partners review often reads like a thank-you note to a mentor.
My Amazon Guy vs GNO Partners
How do they operate?
What is the My Amazon Guy vs GNO Partners PPC strategy?
Advertising is the engine that drives Amazon sales, but it is easy to waste money. The My Amazon Guy vs GNO Partners PPC strategy comparison offers two very different ways to manage this risk. My Amazon Guy views PPC as a tool to gain market share and grow your footprint. My team manages campaigns directly in your account using granular structures.
Stop obsessing over ACoS. Your agency should be talking about TACoS. While others hype up a single strategy, we look at Total ACoS and Inventory health to ensure sustainable growth.
- We break down campaigns by match type and product line
- We focus on TACoS (Total Advertising Cost of Sales)
- The goal is to boost organic ranking for long-term profit
GNO Partners approaches PPC from a profitability standpoint first. Their consultants audit your account to find wasted spend and cut costs.
- You work with brand managers who guide strategy
- They help you create internal processes for your team
- It requires your time and effort to implement
Who handles Amazon SEO and organic ranking better?
Search Engine Optimization (SEO) reduces your reliance on paid ads. My Amazon Guy executes a “4-Phase SEO Plan” to index your products. My Amazon Guy writes the titles, bullets, and descriptions for you. We focus on semantic richness to get you indexed for thousands of keywords.
GNO Partners uses a “Relaunch” method to boost underperforming products. They teach you how to identify keyword opportunities and write copy.
- MAG does the writing and updating for you
- GNO guides you on how to write copy that converts
- MAG treats SEO as a continuous process of optimization
Who fixes Amazon catalog glitches and suppressed listings?
The Amazon catalog is full of errors that can kill your revenue. My Amazon Guy specializes in fixing “stranded inventory” and complex parentage issues. We handle the frustrating back-and-forth with Seller Support until it is resolved. You simply report the issue, and we do the work to fix it.
GNO Partners advises you on how to manage your catalog to avoid issues. They teach you about flat files, but you must fix the glitches yourself.
- MAG logs in and fixes the technical problems
- GNO teaches you how to navigate Seller Support
- MAG saves you time; GNO builds your personal knowledge
Who shares the best Amazon selling secrets?
My Amazon Guy believes in sharing trade secrets openly through thousands of free resources available to everyone. We regularly publish YouTube videos, live Amazon seller Q&As, informative blogs, and hold live webinars to help every seller succeed regardless of their budget.
- Daily educational social media posts
- Comprehensive industry news updates
- Step-by-step tutorial videos
The key difference is often the accessibility of this expert knowledge. While My Amazon Guy educates freely, GNO Partners typically provides this level of strategic guidance only at a cost to the client.
Do I need to hire a separate graphic designer?
Visuals are what sell your product on Amazon. My Amazon Guy has a full in-house team of graphic designers. We create main images, infographics, and A+ Content for our clients. You do not need to hire a separate photographer or agency.
GNO Partners advises on creative strategy and competitor analysis. They tell you what to improve, but you must hire someone else to create the assets.
- MAG handles the entire creative process
- GNO helps you write the creative brief
- MAG tests images to see what drives the best results
How does inventory health affect my profits?
Storage fees silently destroy margins if you aren’t paying attention. Amazon Is charging you rent. Are you treating your Inventory like a bad tenant?
My Amazon Guy actively monitors your IPI score to prevent expensive storage limits. We manage removal orders to stop stale products from eating your cash flow.
- Automated restock recommendations
- Aggressive liquidation of slow movers
- Reduction of long-term storage fee
How do I protect margins from rising tariffs?
Cost management is critical as tariffs on Chinese goods increase. Both agencies recognize this threat but offer different solutions.
My Amazon Guy advises using dynamic pricing to adjust to the market. We help you protect cash flow by optimizing ad spend and inventory levels.
- Raise prices in small increments to test tolerance
- Audit PPC to stop spending on low-margin keywords
- Aggressively sell off slow-moving stock
GNO Partners looks upstream to your supply chain. They help you negotiate with factories to lower your Cost of Goods Sold (COGS).
- Analyze P&L to find operational savings
- Redesign packaging to reduce FBA fees
- Consider moving production to countries with lower tariffs
My Amazon Guy vs GNO Partners
How do the pricing models compare?
How do the pricing models compare?
Cost is a major factor in any Amazon Agency Comparison. You need to know if you are paying for labor or advice. My Amazon Guy works on a monthly retainer or a-la-carte basis. Prices are generally fixed so you know exactly what your bill will be. GNO Partners charges a consulting fee or program cost. They do not typically take a percentage of your sales.
When evaluating the cost of the My Amazon Guy vs GNO Partners PPC strategy, remember you are paying for different outcomes. MAG charges for doing the work, while GNO charges for teaching you how to do it.
What is the company culture like?
My Amazon Guy is high-energy, transparent, and “obsessed” with Amazon. You get access to hundreds of specialists who handle the heavy lifting for you.
- Communication is structured through account managers
- We share our knowledge openly on YouTube
- If one person doesn’t know the answer, 500 others can help
GNO Partners focuses on mentorship and “empowerment.” They use terms like “family” and often communicate directly via Slack.
- You build a close relationship with a consultant
- They want you to feel confident in your decisions
- It is a personal experience for those who want to learn
Which choice delivers the results I need?
In the MAG vs GNO Partners decision, look at the type of success you want. MAG clients praise our ability to fix technical issues and drive traffic immediately. One client mentioned we “saved the day” with a quick fix for a stranded listing. The focus is on tangible deliverables and metric improvements.
GNO clients value the clarity and focus on profit margins. They appreciate the strategic guidance that helps them navigate the “craziness.”
To scale on Amazon, it is usually better to have a team of experts manage the technicalities. This frees you up to focus on the business instead of the glitches.
Do I have to sign a long-term contract?
My Amazon Guy operates on a month-to-month basis to reduce your risk. If you are not happy with the results, you can cancel at any time.
This puts the pressure on us to perform every single month. GNO also operates on a month-to-month basis.
This aligns with their philosophy of earning your business. Both models avoid locking you into a long commitment you might regret.
- MAG handles the entire creative process
- GNO helps you write the creative brief
- MAG tests images to see what drives the best results
My Amazon Guy vs GNO Partners
Are vanity metrics blinding you?
When making an Amazon Agency Comparison, it is easy to get distracted by big numbers. Agencies boast about headcount while consultancies flaunt high staff salaries. These figures are often just “vanity metrics” that look good on paper. You need to move past the flash to understand who actually drives net profit.
Who pays for the high salaries at GNO?
GNO Partners recruits managers with claims of $300k on-target earnings. They use these massive figures to signal that they hire elite talent. But for a mid-market seller, this raises a critical question about who foots the bill. High consultant salaries invariably translate to premium consulting fees for you.
You must ensure this expensive advice translates into operational efficiency. A “Done-With-You” model means you pay for the strategy but still do the work.
- You pay for access to high-level mentors
- The ROI depends on your team’s ability to execute
- It works only if you have the internal bandwidth
What is the My Amazon Guy vs GNO Partners PPC strategy difference?
The My Amazon Guy vs GNO Partners PPC strategy debate centers on what you want to optimize. MAG focuses on top-line growth to increase your traffic and sales rankings. Our aggressive PPC and SEO strategies are designed to pump up revenue numbers. We believe that increasing market share is the best way to secure long-term success.
GNO focuses on bottom-line health and margin protection. They teach you to cut “revenue fat” like unprofitable SKUs and wasted ad spend. They prioritize EBITDA and exit readiness over raw sales volume. However, cutting spend is easier than generating new growth.
Does the size of the MAG team matter?
My Amazon Guy counters with the sheer scale of our workforce. I frequently tout our team of 460+ employees because it proves our capacity. This is not just a vanity metric regarding labor. It means we have the machine to handle bulk uploads and fix catalog errors.
A large team ensures that someone is always working on your account. For a seller doing $5M a year, you need an army of “doers” to keep up.
- We handle volume that small teams cannot touch
- We focus on fixing issues while you sleep
- We provide immediate relief for operational bottlenecks
Build Real Wealth
Your revenue is a vanity metric. Let’s talk about profit. Talk to our Amazon experts and see how we can help build real wealth for your business.
How do I choose between MAG and GNO Partners?
In the MAG vs GNO Partners debate, choose My Amazon Guy if you want to outsource execution. We are the right fit if you are too busy to manage Amazon daily.
You should choose MAG if you struggle with technical issues like catalog errors. We are a force multiplier that adds massive labor and expertise to your business instantly.
- You want aggressive growth and are willing to spend on ads
- You need a full team of designers and SEOs immediately
- You prefer a “Done-For-You” model where the work just gets done
Does "Done-for-You" or "Done-with-You" work better?
Use these checklists to decide if you need an execution partner or a teacher.
Done-For-You
- You have more budget than time.
- You want results instead of homework.
- You need execution right now.
- You want to focus on sourcing and product.
- You are a solo founder without a team.
Done-with-You
- You have a full staff ready to execute.
- You want total control of daily tasks.
- You have time to learn the systems yourself.
- You want to build an in-house marketing team.
- You prioritize education over speed.
Why do I need an Amazon agency to scale?
Scaling a brand on Amazon requires navigating complex technical requirements and ever-changing algorithms. Attempting this alone often slows down growth compared to hiring a dedicated team of experts to manage the platform’s technicalities.
Give your underperforming listings an overhaul and convert more shoppers.
Get the help you need to manage the hurdles of being an Amazon seller.