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Manager, Creator Partnerships & UGC

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Job Description

The Manager, Creator Partnerships & UGC is the business owner of the MAG Creator Platform, My Amazon Guy’s proprietary system for managing user-generated content (UGC) and affiliate partnerships across 400+ brands.

This role oversees the platform’s success end-to-end: strategy, operations, and team growth. Working alongside the Lead Developer, the Manager ensures the product roadmap, creator network, and campaign operations scale efficiently while meeting ROI targets for MAG’s brands.

As the point leader for creator partnerships and affiliate-driven growth, the Manager will establish scalable workflows for onboarding, compliance, content approvals, payments, and reporting. By building strong creator relationships and ensuring campaign excellence, they will drive revenue and elevate content quality across the portfolio.

Key Responsibilities
  • Platform Ownership & Roadmap
    • Serve as the primary business owner for the MAG Creator Platform, partnering with Lead Developer to guide roadmap priorities.
    • Translate business objectives into technical requirements and operational processes.
    • Monitor platform adoption, usability, and ROI across 400+ brands.
    • Recommend feature enhancements to improve creator experience, content quality, and performance tracking.

    Creator Partnerships & UGC Operations

    • Design and implement the end-to-end creator lifecycle: discovery, onboarding, proposals, approvals, content delivery, and payments.
    • Develop standards for creator quality, performance scoring, and tiering.
    • Build and nurture long-term relationships with top creators and affiliates.
    • Create guidelines for brand compliance, FTC disclosures, and usage rights.

    Campaign & Affiliate Strategy

    • Oversee all campaigns run through the platform: product seeding, UGC packages, sponsored posts, giveaways, and affiliate programs.
    • Manage affiliate structures (codes, attribution links, commissions) and ensure tracking integrity.
    • Align campaigns with My Amazon Guy’s 400+ brand portfolio, ensuring multi-brand visibility and ROI.

    Team Leadership & Hiring

    • Recruit and lead an operations team to handle creator support, campaign QA, and content moderation.
    • Establish SOPs for day-to-day operations: content review, performance reporting, and creator payouts.
    • Foster a high-performance, data-driven culture within the team.

    Analytics & Performance

    • Monitor dashboards for platform KPIs: creator participation, campaign ROI, content approval rates, affiliate revenue, etc.
    • Provide quarterly reports to leadership on platform impact and growth.
    • Identify trends in creator engagement, content quality, and conversion, using insights to optimize strategy.

    Cross-Functional Collaboration

    • Work closely with:
      • Lead Developer on feature builds, bug fixes, and integrations.
      • Creative Strategists for ad briefs and content quality feedback.
      • Brand Managers to align UGC and affiliate efforts with brand goals.
      • Finance to ensure accurate creator payment processing. 

    Key Metrics for Success:

    • Growth of qualified creators onboarded and retained.
    • Campaign ROI (affiliate revenue, content value, conversion rates).
    • Platform adoption across My Amazon Guy brands.
    • Content approval rates and time-to-approve.
    • On-time and accurate creator payouts.
    • Uptime and feature delivery (in partnership with development).
Qualifications
  • 5+ years in influencer marketing, creator partnerships, affiliate management, or UGC operations (agency or brand side).
  • Proven success owning programs or products end-to-end — from roadmap to ops.
  • Deep understanding of UGC, affiliate programs, and social media ecosystems (TikTok, Instagram, YouTube).
  • Comfort with analytics dashboards and data-driven decisions.
  • Experience managing or collaborating with developers on SaaS or internal tools.
  • Strong leadership: able to hire, mentor, and scale a high-performing operations team.
  • Excellent communication, project management, and stakeholder alignment skills.
Technical Requirements
  • A computer with dual monitor setup is required
  • Computer with at least 8GB of RAM
  • Must have at least 25 MBPS internet speed
Why Join Us
  • 40 hours a week, 8 hours a day
  • Competitive salary base
  • Permanent work-from-home setup
  • Unlimited FREE access to MAG School courses and SOP Library
  • Work schedule is in Eastern Standard Time (EST), Monday-Friday only
  • Opportunities for professional development and career advancement

Nice to Have

  • Experience with Amazon Attribution or marketplace integrations.
  • Familiarity with affiliate tracking systems, coupon codes, or influencer SaaS.
  • Knowledge of compliance requirements for influencer marketing (FTC, GDPR).

You may follow up your application by emailing us at recruiting@myamazonguy.com.

About My Amazon Guy
We are a full-service Amazon agency. Founded in 2018 by Steven Pope, we have more than 500+ employees worldwide, all remote, and growing rapidly. Through deep knowledge of SEO, design, and PPC, we love to show our clients why we are the best at growing their sales faster.

Our Strength is in our People

Many companies put clients or customers at the top of their pyramid. At My Amazon Guy we put employees first, and fire clients who disrespect our staff. We invest in people long term, and it’s helped us get to where we are today.

“Employees are critical to us. It is on Ownership and Management to support every layer above them.”
– Steven Pope, Founder

Hear more of what our employees have to say.

These are what makes our organization be better. We encourage growth, proficiency, communication, and prioritize progress over perfection. And for our managers, we promote leadership, respect, accountability, and ownership in order to build a successful company, attract talent, achieve goals, and gain trust. 

Our mission: to be Earth’s most seller-centric company.

Core Values

Core values - Learning

Learning
Never ending acquisition of knowledge and skills.

core values eagerness

Eagerness
To get started. Keenness. Bias for fresh action.

Core Values - Consistent Communication

Consistent Communication
Frequently convey info with clarity, accuracy, and purpose to all parties.

core values tech savvy

Tech Savvy
Type 55+ WPM, Excel guru, Google enthusiast, uses Slack threads.

core values teaching

Teaching
Help others learn, share your knowledge.

Manager Values

Manager Values Multiply Yourself

Multiply Yourself
Replace yourself to scale MAG. 1+1=3.

Manager Values - Soft on the People

Soft on the People
Treat employees with respect and sincerity.

Manager Values Compete

Compete
We are a team not a family. Crush your competitors. Play to win.

Manager Values Extreme Ownership

Extreme Ownership
Seizes accountability. Prioritizes then executes. Maintains discipline to create a simple but often difficult plan of action in motion at all times.

Manager Values Radical Candor

Radical Candor
Feedback Faster. Telling direct reports where they stand every single day. Tell it like it is.

Work from any location

We want you to be part of our growing team. My Amazon Guy is one of the top 500 fastest growing companies in the USA with more than 500 employees from all around the globe.

We’re committed to fostering a culture of growth and learning, and we’re looking for talented individuals who share our vision. 

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