PickFu A/B Testing
Over 2,000 Tests Done to Date
We are PickFu certified to generate A/B test results that can help improve your sales.
With PickFu, easily gather valuable feedback on different aspects of their Amazon listings to refine product images, titles, descriptions, and more, making data-driven improvements that boost listing appeal and drive higher conversion rates.
What is PickFu?
PickFu is a reliable online platform that generates powerful and instant consumer comparison/review voting by crowdsourcing hundreds of opinions from your target audience.
The more you understand the value of consumer feedback, the clearer your path to success. Before you start listing products or spending your ad budget, PickFu can establish a clear and confident direction of strength.
After an A/B test launch, the results (when applied correctly) can deliver the gift of perception, which you can then turn into profit.
Make Informed Decisions with A/B Testing
Use PickFu A/B tests to eliminate guesswork, validate changes, and optimize your Amazon listings with confidence through fast, actionable insights.
- Improve listing click-through rates
- Helps increase conversion
- Make better creative decisions
Basic Test
$250
Run a test with the essential elements.
- 1 PickFu certified test
- 50 A/B test respondents
- A/B test
- 1 day turnaround
- 1 Graphic design output
- Result debreifing
- 15 minute coaching call with Steven Pope
Coached Test
$650
Get more assistance and value for your A/B test.
- 1 PickFu certified test
- 50 A/B test respondents
- A/B test
- 2 day turnaround
- 1 Graphic design output
- Result debreifing
- 15 minute coaching call with Steven Pope
How A/B Tests Can Help Your Business
The key to a successful PickFu is a well-designed and launched A/B test. Without first establishing clean and well-developed content, your PickFu results will be inconsistent and lead to wasted money.
With our vast experience launching A/B tests, we’ve established valuable insights on how to execute effective tests. With over 2,000 tests so far, we know how to get the information you need to improve your sales.
Testable areas for Amazon sellers:
- Main image
- Listing images
- Enhanced brand content
- Brand store
- Title and description
- Ad creatives
Making Data-based Decisions Starts with a Well-Run Test
Below you’ll see how you can get to the wrong conclusion if you don’t ask the right questions.
The test result goes from 44-56 to 32-68 in favor of flower in the shot. In an accurate A/B test, you can only test one thing at a time. Testing both the label removal and the flower resulted in a dual test that failed to provide any meaningful data.
Frequently asked questions
Need more help? Contact us for other questions or concerns.
What will I need to provide to start an A/B test for my product?
You will need a clear image of your product in the variations that would be needed to conduct the A/B test. In other words, an image for option A of the test, and another for option B. More images would be needed if in case there would be more than two options for the test.
For the Coached Test option, included in the service is the production of image options for the A/B test.
What format should the image files be, and how are they sent to you?
We can work with any of the following file types:
- jpeg
- png
- webp
- psd
- raw
- tiff
The files can be sent to us through email, through Google Drive, Dropbox, WeTransfer, or other means online.
What aspects of Amazon can be conduct an A/B test with?
We can conduct A/B tests on PickFu for various aspects of Amazon that shoppers would normally encounter when browsing for products:
- Main image and other listing images
- A+ content
- Brand store design
- Brand story design
- Product title
- Product description
- Images for PPC ads
- Product packaging






