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Who Are the Biggest Amazon Sellers? SmartScout Tool Review 

SmartScout claims to be the most innovative Amazon research tool ever made and has boldly backed that claim up by comparing themselves head to head with some of the leading players, like Helium10, Jungle Scout, and Keepa.

Their differentiator is in brand fields that nobody else has, particularly concerning seller ID’s, and more product, brand, and seller data than anything else on the market. 

Perhaps you’ve wondered whether there’s another Amazon seller down the street from you or are interested in getting together with other sellers in the area. Some of SmartScout’s tools can help you do just that in very little time. Without filters, you can search any location on the map and immediately view the turnovers and addresses of sellers by hovering over their icon – more significant sellers show up as larger bubbles. 

Value for Amazon Aggregators

One handy feature of Smartscout is for Amazon aggregators – brands looking to acquire other brands to create a conglomerate list of selling opportunities across accounts. A user can search sellers in various ways by tweaking the filter to polarize the information you want or need most. It’s easy to focus on a region, monthly turnovers, product categories, and how much each product accounts for a seller’s total revenue. Users can easily find out if a retailer has one or two private labels while covering other products. Amazon recently changed their privacy settings to allow the public to look up a seller and access their information, and this tool seems to be populating all of that data and placing it into a map.

More Knowledge in Less Time

Traditionally, subscription emails or visiting trade shows were ways for sellers looking to acquire other brands, but due diligence efforts can now be significantly faster and more efficiently, without the need for non-disclosure agreements, lengthy back and forth communication, and in many instances, deposits being paid for account access.

Propositioning Other Brands

Let’s imagine you own a baby brand and want to buy other brands in the same category in a specific region. You could filter by category and turnover and find target areas. In this instance, unsurprisingly, New York, Florida, and California make up those key areas. It’s a speedy way to ascertain where these companies are based and perhaps take a trip, already armed with their business name, seller ID numbers, monthly revenue, precise location, FBA volume, SKU’s covered and any other relevant data. 

Viewing Data Differently

SmartScout’s traffic graph is an engaging way to view information graphically. It visually depicts a cloud of information connecting products. Suppose somebody buys a particular product. In that case, we can see the likelihood they’ll buy two other products by viewing inbound and outbound acquisitions of similar items. This tool is advantageous for businesses wanting to add complementary products to their brand and explore new avenues. Seeing data in charts and graphs can be less overwhelming and offer a different perspective.

Smartscout undoubtedly offers unique features that may be incredibly useful for your business while still providing other cursory tools similar to Jungle Scout, Helium10, and Keepa.

Want traffic conversion tips?

I was fortunate to be part of MAG's first batch of its Advertising Internship Program. The timing was perfect for me as I was looking for an opportunity to learn more about Amazon PPC and at the same time to have hands-on training to work on accounts.  

 

When I started my internship, I listed down the things I wanted to learn. And I am happy to say that I've ticked all the boxes! My most favorite was "Optimization Using Bulk Files”. Bulk files and I, we did not get along at first, it was so scary seeing all those data! But I had a great mentor who guided me along the way. He patiently taught me step by step on how to process the data. He was very enthusiastic in answering all of my questions. He supported me until I gained the confidence in uploading my first, second, third (and so on) bulk uploads. 

 

The biggest advantage in working with MAG (and I must say one thing that I always look forward to every week) is its Weekly Ads Training. Every week, we discuss various topics about PPC. Interns/Ads Specialists/Ads Managers, we all share knowledge, information, and updates about PPC. During our discussions, we exchange ideas and feedback. It became an avenue not just to learn a skill, but also to clear any vague or ambiguous PPC topics. 

 

For me, the biggest disadvantage is the work schedule. As an Intern, I have to follow EST timing. The time difference from my location was only 8 hours, but being a morning person, I really struggled to keep myself awake. But if you are a night owl, then this will not be a problem for you.

 

So if you are considering joining the MAG Advertising Internship Program, my advice to you is to take action - APPLY NOW! The knowledge that you will gain and the skill that you will develop from this program will be invaluable. And who knows? From being an Intern, you might be the next one to be promoted as Jr. Ads Specialist! 

Maria Victoria Piedad