Prime Day sales jumped 218% year-on-year
In this Prime Day yearly comparison, the results speak for themselves. Based on our managed accounts, 2026 has outperformed 2025 across all four Prime Day periods, with Day 4 showing the biggest lift at 114.22%.
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Prime Day was substantially stronger in 2026
Across our managed accounts, cumulative Prime Day sales increased 218% year over year, with every day outperforming 2025. Rather than one standout day, strong performance was sustained throughout the entire event.
Day 1
Day 2
Day 3
Consistent optimization maintained sales momentum.
Day 4
Finishing strong delivered the largest year-over-year increase.
The formula for Prime Day success
Rather than one standout day, the strong performance in 2026 was sustained throughout the entire event. Results like these come from experienced Amazon teams that know how to prepare, optimize, and execute before, during, and after Prime Day.
Plan Ahead
Optimize Daily
Finish Strong
Solving unique Amazon challenges
Unique problems require tailor-made solutions, and we were able to deliver for brands that faced noteworthy challenges on Amazon.
Black Friday and Cyber Monday
Remarkable year-over-year sales increase from November 2024.
250%
Increase in sales
Black Friday and Cyber Monday
Drove a $300k sales surge, capping Reentel’s Q4 2024 at over $1.7 million in sales.
$1.7M
sales for Q4
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