Amazon has recently made changes to the Subscribe and Save Program.
- Subscribe and Save is now and auto-enroll program. You can no longer manually upload products.
- Amazon is allowing greater Seller-funded discounts up to 10% for a total subscribe and save discount of 15% for the customer.
You can choose from three seller-funded base discount options: 0%, 5%, or 10%. If your product shows Auto enrolled, Amazon has automatically enrolled it into Subscribe & Save at the 0% base discount, at no cost to you. For a limited time, Amazon will fund an additional 5% discount for tiered shipments regardless of which base discount that you choose.
On average, products with the maximum program discount can drive up to a 1.8 times increase in conversion
*Fund at 0% discount
Up to 4 subscriptions
Same delivery date = 0%
5 or more subscriptions
Same delivery date = 0% + 5% from Amazon
*Fund at 5% discount
Up to 4 subscriptions
Same delivery date = 5%
5 or more subscriptions
Same delivery date = 5% + 5% from Amazon
*Fund at 10% discount
Up to 4 subscriptions
Same delivery date = 10%
5 or more subscriptions
Same delivery date = 10% + 5% from Amazon
*An increase in conversion is not guaranteed. The projected increase is based on an internal Amazon study comparing ASIN enrollment at the 10%/15% discount vs. a 0%/5% discount.
