Find out the story behind Optimal Workshop’s NZ$10m investment 🚀   Read More

MAG My Amazon Guy logo capitalized

Traffic🚦 or Conversion, 10x Easier to Grow SEO PPC – Ask Any Seller Central Question

Another worthy live video to watch from My Amazon Guy. Learn more about Traffic/Conversion, SEO, PPC, Shipment, and special catalog strategies. After watching the video you will surely find great pieces of information to improve Amazon business.

LIVE Q&A TIMESTAMP
00:00 – Timer
10:01 – Welcome to the Live
10:33 – My Amazon Guy is Hiring
12:18 – Bidding on a Single Suitable Keyword
15:59 – Spending on PPC
18:25 – Activating Listing in Amazon AU
21:07 – How to Effectively Lower ACOS?
23:11 – Search Terms
25:51 – Keyword Targeting
28:46 – Coaching Session
30:50 – Changing UPC
32:42 – 2022 Methods to Drive Traffic to Amazon
34:27 – Big SEO Reveal
35:41 – Profit Tracking Tool
36:47 – Amazon Selling Partner 360
37:00 – Story Time
41:01 – Price Changing
43:20 – Joining an Account Development Program
44:52 – Keeping PPC Spend in Control
47:00 – Korean Keywords in Amazon US
48:13 – Seems Fraduelent Orders
49:02 – Separating Out Keywords Into their Own Campaigns
51:30 – Listing Variation and Packaging
52:18 – Breaking Variation
54:00 – Newly Launched Product
56:00 – Competitor Trying to Monopolize
57:25 – Copyright Infringement
59:26 – Most Important Fields for SEO
1:00:59 – Design Patents
1:01:55 – Re-enable Previous PPC Campaigns
1:02:31 – PPC Budget in Australia
1:02:45 – Competitor Products
1:03:08 – Deleting Shipment Effects
1:03:44 – Replying on Email
1:03:52 – Amazon Automation Drop Shipping Companies
1:04:10 – Amazon Support
1:04:41 – Amazon Catalog
1:04:54 – SEO Phase 1
1:06:05 – SEO Phase 2
1:06:36 – SEO Phase 3
1:07:52 – Handling Suppliers Prices
1:08:07 – Listing Info Not Updating
1:08:30 – Amazon Bid Auction
1:10:13 – Generic Brand
1:10:58 – Brand Registry
1:11:28 – What Products to Choose?
1:11:33 – Fixed Bid
1:11:33 – Amazon Attribution
1:12:45 – Limit Storage
1:13:11 – Amazon Algorithm on the Account History of a Seller
1:14:18 – Store Feedback
1:15:00 – Using the Same ASIN to Keep Reviews
1:15:34 – Title Characters Limit for Sports & Outdoor Category
1:16:00 – PPC and Campaign Budgets
1:17:28 – Lot of Returns and High NCX
1:18:59 – Lost Units
1:20:24 – Walmart SEO
1:20:41 – 7 Days Sales in Search Term Report
1:21:06 – Special Actions in Seller Central
1:23:15 – Targeting Section in Campaign Manager

I was fortunate to be part of MAG's first batch of its Advertising Internship Program. The timing was perfect for me as I was looking for an opportunity to learn more about Amazon PPC and at the same time to have hands-on training to work on accounts.  

 

When I started my internship, I listed down the things I wanted to learn. And I am happy to say that I've ticked all the boxes! My most favorite was "Optimization Using Bulk Files”. Bulk files and I, we did not get along at first, it was so scary seeing all those data! But I had a great mentor who guided me along the way. He patiently taught me step by step on how to process the data. He was very enthusiastic in answering all of my questions. He supported me until I gained the confidence in uploading my first, second, third (and so on) bulk uploads. 

 

The biggest advantage in working with MAG (and I must say one thing that I always look forward to every week) is its Weekly Ads Training. Every week, we discuss various topics about PPC. Interns/Ads Specialists/Ads Managers, we all share knowledge, information, and updates about PPC. During our discussions, we exchange ideas and feedback. It became an avenue not just to learn a skill, but also to clear any vague or ambiguous PPC topics. 

 

For me, the biggest disadvantage is the work schedule. As an Intern, I have to follow EST timing. The time difference from my location was only 8 hours, but being a morning person, I really struggled to keep myself awake. But if you are a night owl, then this will not be a problem for you.

 

So if you are considering joining the MAG Advertising Internship Program, my advice to you is to take action - APPLY NOW! The knowledge that you will gain and the skill that you will develop from this program will be invaluable. And who knows? From being an Intern, you might be the next one to be promoted as Jr. Ads Specialist! 

Maria Victoria Piedad