Protect Your Brand on Amazon: How to Check for Trademark Infringement by Competitors

Amazon Expert

Hi I’m Steven, Founder of My Amazon Guy, a 500+ person Amazon Seller Central agency out of Atlanta, GA. We Growth Hack eCommerce and Marketplaces through PPC, SEO, Design, and Catalog Management.

As an Amazon seller, protecting your brand on the marketplace is crucial to maintaining sales and a good reputation. Competitors who infringe on your trademarked terms can harm your sales and confuse customers. In this blog post, we’ll share how to check for trademark infringement by competitors and what steps to take if you find it.

 How to Check for Trademark Infringement on Amazon

One way to check for trademark infringement is to use the tool demonstrated in the video. This tool allows you to see if your competitors are using your trademarked terms in their product listings and search terms. 

However, there are other ways to check for infringement, such as:

  • Conducting manual searches.
  •  Monitoring product listings.

Manual searches involve searching for your trademarked terms and variations of them on Amazon to see if any competitors are using them.

 Monitoring product listings means keeping an eye on your competitors’ listings and watching for any trademark infringement.

What to Do if You Find Infringement

If you find trademark infringement on Amazon, it’s important to take action to protect your brand:

  • The first step is to report the infringement to Amazon through the brand registry portal. 
  • Provide evidence of the infringement, such as screenshots of the infringing listings and your trademark registration.

The reporting process can take some time, but it’s important to be patient and persistent. If Amazon determines that there is infringement, they will take down the infringing listing, giving you an advantage over your competitors. Legal action is also a possibility if necessary.

Benefits of Protecting Your Brand on Amazon

Protecting your brand on Amazon has many benefits. By doing so, 

  • You maintain customer trust and confidence in your products.
  •  It can also improve your search rankings and increase sales by distinguishing your products from those of competitors who may be infringing on your trademarked terms.

One example of successful brand protection on Amazon is the case of Apple. They have been successful in protecting their brand on the marketplace and have seen a significant increase in sales as a result.

In conclusion, protecting your brand on Amazon is crucial to maintaining sales and a good reputation on the marketplace. By checking for trademark infringement and taking action if necessary, you can protect your brand and increase sales. Don’t hesitate to reach out for help if you need it, and remember that our website offers trademark services to assist you in protecting your brand.